The Digital Heart of Bulgaria

The Digital Heart of Bulgaria


Stara Zagora beats to the rhythm of 100 digital initiatives


Just above Decumanus Maximus, one of the main streets of what was once Augusta Trayana, is the Laboratory for Multi-Walled Immersive Virtual Reality, part of the Thracian University and the European Digital Innovation Hub “Zagore” – the first of the digital initiatives in the city.Next year, the Agency for Regional Economic Development – Stara Zagora and the European Digital Innovation Hub “Zagore” will also have their address here. Dozens of times a day, the city’s roads are criss-crossed by quiet and elegant electric buses. The city is busy working on dozens of projects, transforming not only the city but also the region into a place to live, work and do business for a new generation.One of the drivers of this dual green and digital transformation is the Agency for Regional Economic Development – Stara Zagora.


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